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Guides to business websites, online stores and maintenance, with worked examples, checklists and practical steps for your business.
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What a guesthouse or agritourism website needs: rooms and seasonal rates, direct bookings and what they save in commission, a menu of local produce and selling farm products.
Read moreWhat a gym website needs beyond Instagram: a timetable that is easy to update, memberships and terms, trainers, booking from the phone and a free trial that collects contacts with consent.
Read moreWhen an English version pays off, which pages to translate first if you work with tourists, what not to leave to machine translation and how Google finds the English pages.
Read moreWhat product photos should show, how to take them with a phone using the right light and background, and how to prepare them for your website: size, format, file names and alt text.
Read moreWhat a business loses with a free Gmail address, how hosting email, Google Workspace and Microsoft 365 compare, what changes in Gmail in January 2027 and how to move your email without losing messages.
Read moreWho can register .al and .com.al, how to choose the name, what happens when a domain expires and how to protect your business name, including the new AKEP rules that take effect on 1 July 2027.
Read moreWhen an ad sends people to your homepage or profile, they have to look for the offer themselves and many leave. How to build a dedicated page that continues the ad, brings enquiries and can be measured.
Read moreWhy visitors start your form and never send it, or send it and never hear back: fields, phone, validation, mobile, message delivery and response time.
Read moreHow to let clients choose their own time from their phone: when a booking link or widget is enough, when a full app is worth it and what to prepare before you open bookings.
Read moreWhen to ask for a review, one invitation for every customer, how to respond to negative reviews and what Google does not allow.
Read moreBanks and licensed institutions offering online payments, when a payment link is enough without a store, what PayPal allows, why Stripe is not an option and how to combine cards with cash on delivery.
Read morePlan products, payments, stock and delivery before development, and connect Instagram to the store. A worked example and a practical checklist for testing your first order.
Read moreA practical plan for forms, updates, backups and renewals, with published prices in Albania and a comparison of hourly billing and monthly packages.
Read morePlan your pages, prepare the content and test the result. A worked example for a service business and a practical checklist for launching your website.
Read moreDomains, hosting and email do different jobs. Learn what to ask about renewals, backups, account access and moving to another provider.
Read moreThe price of a website depends on its pages, features, content and the services that renew every year. Here is how to plan the budget and compare proposals.
Read moreWhen is Instagram enough, and when does a business need a website? A practical comparison, how to connect both and what to do if Instagram disables your account.
Read moreSeven practical steps covering site structure, useful content, local search and measuring results. A starting point for Albanian business owners.
Read moreHow to measure your website’s speed on a phone and on Albanian mobile networks, what Core Web Vitals show and the most common reasons a business website loads slowly.
Read moreTest your website as a customer: contact links, forms, content, mobile use and account access. Each problem comes with a check and a practical next step.
Read moreWho is eligible for a Google Business Profile, and how do business details, verification and reviews work? A practical starting guide.
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